PPC Management

PCM Digital provides expert knowledge in Pay Per Click services, getting you the highest return on investment while keeping you within budget.

PPC allows you to essentially “skip the line” and go straight to the top of a search results page to get your products or services in front of more people who are looking for you.

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Watch this video to learn more:

Watch this video to learn more:

What is PPC?

What is PPC?

PPC is the practice of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Hence, pay per click.

Our experts research the most relevant keywords connected to your business so that when people are searching for your services online, we make it as easy as possible for them to find you.

Here's What Our PPC Services Include:

  • Keyword research
  • Full campaign creation and management
  • Monthly reports
  • Expert PPC analysts who you can chat with
  • FREE PPC analysis before you start

Campaign Optimization

Campaign Optimization

We'll continuously optimize your PPC campaign to make sure you're targeting the best (and most affordable!) keywords.

Throughout the duration of your campaign, we'll always analyze the latest keyword trends and costs. For example, maybe a keyword has a higher search volume during certain times of the year. We'll make all of the necessary changes to get you the most business possible!

How Much Do PPC Services Cost?

How Much Do PPC Services Cost?

We offer affordable PPC services, starting at just $1,395 for the set-up. Then, set your budget for ad spend, and we will allocate that to your campaign monthly.

Want to Learn More About Our PPC Services?

Contact us today to speak to a PPC Analyst expert. We can connect you with our digital marketing team to answer any questions you might have.

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Frequently Asked Questions

Frequently Asked Questions

Q:

How does Pay Per Click work?

A:

In the simplest terms, Pay Per Click works by putting ads for your business next to an online searcher’s search engine results. Google is by far (way far) the most popular search engine, so we focus our attention on Google’s platform. When someone searches for something related to your business, we’ll make sure Google knows you want your ad to show up. Then the searcher sees it, likes it, and clicks it. Boom. New lead.

Q:

How does your reporting work?

A:

We’ll send you a monthly report that covers metrics like how many clicks we created, split-test results, Cost Per Click (CPC), and more. The monthly reports are easy to read and give you a bird’s eye view of how effective our tactics are. We’re confident you’ll like what you see.

Q:

How is this different than doing Pay Per Click myself?

A:

Even though Google promotes Pay Per Click as a Do-it-Yourself marketing method, there are so many intricacies to it, that most businesses end up wasting most of their budget targeting the wrong prospects. When you create a Pay Per Click campaign, you choose the keywords that you want your ad to show for. The tricky part is that Google tries to get you to agree to also pay for leads that come from any similar keywords, which often gets you unqualified prospects. When we manage your Pay Per Click for you, we carefully select only those keywords that deliver you qualified leads and sales.